{"id":13701,"date":"2026-01-27T13:43:48","date_gmt":"2026-01-27T13:43:48","guid":{"rendered":"https:\/\/madtoursandevents.com\/?page_id=13701"},"modified":"2026-04-07T04:06:47","modified_gmt":"2026-04-07T04:06:47","slug":"sustainability-progress-report","status":"publish","type":"page","link":"https:\/\/madtoursandevents.com\/es\/sustainability-progress-report\/","title":{"rendered":"Informe de progreso en sostenibilidad"},"content":{"rendered":"
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Informe de progreso en sostenibilidad<\/b><\/b><\/h2>\n
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MAD Tours & Events es una peque\u00f1a empresa que trabaja principalmente con freelancers, gu\u00edas locales y proveedores independientes. La sostenibilidad est\u00e1 integrada en el dise\u00f1o de los itinerarios, la selecci\u00f3n de proveedores, la comunicaci\u00f3n con los clientes y la colaboraci\u00f3n con socios, con un enfoque especial en el turismo de bajo impacto, la participaci\u00f3n comunitaria y la mejora continua.<\/p>\n<\/div>\n

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1. Responsabilidad clim\u00e1tica y concienciaci\u00f3n sobre el carbono<\/b><\/h4>\n

 <\/p>\n

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Implementaci\u00f3n de una contribuci\u00f3n de carbono<\/b><\/div>\n
En 2024, MAD Tours & Events implement\u00f3 una contribuci\u00f3n de\u00a0carbono aplicada a todos los clientes<\/b>. Esta iniciativa tiene como objetivo aumentar la concienciaci\u00f3n sobre el impacto ambiental de los viajes y apoyar acciones ambientales y de conservaci\u00f3n relacionadas con los destinos en los que operamos.<\/div>\n

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Esta contribuci\u00f3n se incluye sistem\u00e1ticamente en las propuestas comerciales y forma parte de un enfoque global de turismo responsable y responsabilidad compartida.<\/div>\n

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2. Apoyo al medio ambiente y a la biodiversidad<\/b><\/h4>\n

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Donaciones a organizaciones ambientales
\n<\/b>As part of our carbon contribution and carbon offset strategy, MAD Tours & Events directs collected funds to carefully selected environmental and biodiversity projects aligned with the destinations in which we operate. The organizations supported are chosen based on their credibility, measurable environmental impact, and relevance to climate mitigation and ecosystem protection.<\/div>\n
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 <\/p>\n

Durante 2024 y 2025, MAD Tours & Events apoy\u00f3 la protecci\u00f3n del medio ambiente y la biodiversidad mediante donaciones espec\u00edficas a organizaciones alineadas con nuestros destinos:<\/p>\n<\/div>\n

 <\/p>\n

<\/div>\n
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  • \n
    Hawaii Wildlife Fund<\/b>, dedicada a la protecci\u00f3n de la fauna marina, la conservaci\u00f3n costera y la educaci\u00f3n ambiental.<\/div>\n<\/li>\n
  • \n
    Trees New York<\/b>, que apoya la reforestaci\u00f3n urbana, la resiliencia clim\u00e1tica y la educaci\u00f3n ambiental en Nueva York.<\/div>\n<\/li>\n<\/ul>\n

     <\/p>\n

    Estas contribuciones reflejan nuestro compromiso tanto con los ecosistemas naturales como con la biodiversidad urbana en las regiones visitadas por nuestros clientes.<\/div>\n

     <\/p>\n

    <\/div>\n
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    3. Desarrollo de capacidades y formaci\u00f3n en sostenibilidad<\/b><\/h4>\n

     <\/p>\n

    <\/div>\n
    <\/div>\n
    Creaci\u00f3n del MAD Tours Sustainability Training<\/b><\/div>\n
    En 2024, MAD Tours & Events desarroll\u00f3 su propio m\u00f3dulo\u00a0interno de formaci\u00f3n en sostenibilidad<\/b>, dise\u00f1ado para responder a la realidad de una empresa de viajes \u00e1gil y de tama\u00f1o reducido.<\/div>\n

     <\/p>\n

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    La formaci\u00f3n incluye, entre otros aspectos:<\/div>\n

     <\/p>\n

      \n
    • \n
      Dise\u00f1o de itinerarios responsables<\/div>\n<\/li>\n
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      Buenas pr\u00e1cticas ambientales durante las visitas<\/div>\n<\/li>\n
    • \n
      Respeto por las comunidades y culturas locales<\/div>\n<\/li>\n
    • \n
      Protecci\u00f3n de la fauna y principios de turismo \u00e9tico<\/div>\n<\/li>\n
    • \n
      Comunicaci\u00f3n clara y transparente con los clientes<\/div>\n<\/li>\n<\/ul>\n
      <\/div>\n
      Esta formaci\u00f3n garantiza la coherencia interna y se comparte con los colaboradores cuando es pertinente.<\/div>\n

       <\/p>\n

      <\/div>\n
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      Integraci\u00f3n de los gu\u00edas en las formaciones de Travelife<\/b><\/div>\n

       <\/p>\n

      <\/div>\n
      <\/div>\n
      Como parte de nuestro compromiso con los proveedores,\u00a0se anima a los gu\u00edas y socios locales a completar los cursos de sostenibilidad de Travelife<\/b>. Esto permite alinear nuestras pr\u00e1cticas con est\u00e1ndares internacionales reconocidos y reforzar las pr\u00e1cticas responsables sobre el terreno.<\/div>\n

       <\/p>\n

      <\/div>\n
      <\/div>\n
      Dado que la mayor\u00eda de las experiencias ofrecidas por MAD Tours & Events son\u00a0recorridos a pie o actividades en grupos reducidos dirigidas por gu\u00edas locales<\/b>, esta formaci\u00f3n tiene un impacto directo y tangible en la experiencia del cliente y en el desempe\u00f1o en sostenibilidad.<\/div>\n

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      4. Estrategia de alojamiento sostenible<\/b><\/h4>\n

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      <\/div>\n
      Prioridad a los alojamientos sostenibles<\/b><\/div>\n

       <\/p>\n

      A lo largo de 2024 y 2025, MAD Tours & Events reforz\u00f3 su enfoque para identificar, seleccionar y promover alojamientos\u00a0sostenibles y certificados<\/b>, siempre que est\u00e9n disponibles y sean adecuados para los itinerarios.<\/div>\n

       <\/p>\n

      <\/div>\n
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      Las acciones clave incluyen:<\/div>\n

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        \n
      • \n
        B\u00fasqueda activa de hoteles con certificaciones ambientales o pr\u00e1cticas sostenibles comprobadas<\/div>\n<\/li>\n
      • \n
        Identificaci\u00f3n clara de alojamientos sostenibles en los itinerarios mediante mensajes y s\u00edmbolos dedicados (ej.\u00a0\"\ud83c\udf31\")<\/div>\n<\/li>\n
      • \n
        Actualizaci\u00f3n continua de las opciones de alojamiento, incluyendo propiedades innovadoras como el\u00a0Populus Hotel en Denver<\/b>, reconocido como el primer hotel con balance de carbono positivo en Estados Unidos<\/div>\n<\/li>\n<\/ul>\n
        <\/div>\n
        Aunque los porcentajes exactos a\u00fan est\u00e1n en proceso de consolidaci\u00f3n, los alojamientos sostenibles se ofrecen sistem\u00e1ticamente y se promueven como la opci\u00f3n preferente.<\/div>\n

         <\/p>\n

        <\/div>\n
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        5. Operaciones responsables y compromiso con los clientes<\/b><\/h4>\n

         <\/p>\n

        En paralelo a las iniciativas anteriores, MAD Tours & Events contin\u00faa apoyando la sostenibilidad a trav\u00e9s de:<\/div>\n

         <\/p>\n

        <\/div>\n
          \n
        • \n
          Priorizar recorridos a pie, transporte p\u00fablico y movilidad de bajo impacto en los itinerarios<\/div>\n<\/li>\n
        • \n
          Colaborar con gu\u00edas locales independientes y peque\u00f1os proveedores<\/div>\n<\/li>\n
        • \n
          Proporcionar documentaci\u00f3n de viaje digital y herramientas de feedback mediante c\u00f3digos QR, incluyendo preguntas relacionadas con la sostenibilidad<\/div>\n<\/li>\n
        • \n
          Fomentar comportamientos responsables de los viajeros mediante la comunicaci\u00f3n previa al viaje y en destino<\/div>\n<\/li>\n<\/ul>\n
          <\/div>\n
          Estas pr\u00e1cticas refuerzan la sostenibilidad en cada etapa del recorrido del cliente.<\/div>\n

           <\/p>\n

          <\/div>\n
          <\/div>\n
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          6. Conclusi\u00f3n y mejora continua<\/b><\/h4>\n

           <\/p>\n

          Entre 2024 y 2025, MAD Tours & Events fortaleci\u00f3 la estructura y visibilidad de sus acciones en materia de sostenibilidad. La introducci\u00f3n de una contribuci\u00f3n de carbono, las donaciones ambientales, la creaci\u00f3n de una formaci\u00f3n dedicada, la implicaci\u00f3n de los gu\u00edas en los programas de Travelife y el creciente enfoque en alojamientos sostenibles demuestran un compromiso claro y medible con el turismo responsable.<\/div>\n

           <\/p>\n

          <\/div>\n
          <\/div>\n
          Dado que la sostenibilidad es un proceso en constante evoluci\u00f3n, MAD Tours & Events se compromete a continuar con una din\u00e1mica de mejora continua, transparencia y alineaci\u00f3n con est\u00e1ndares internacionales reconocidos.<\/div>\n

           <\/p>\n

          <\/div>\n
          <\/div>\n
          <\/div>\n
          Periodo de reporte: 2024<\/b><\/div>\n
          Periodo de reporte: 2025<\/b><\/div>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div>
          <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"Sustainability Progress Report MAD Tours & Events operates as a small office based company, working primarily with freelancers, local guides, and independent suppliers. Sustainability is integrated into itinerary design, supplier selection, client communication, and partner collaboration, with a focus on low-impact travel, community engagement, and continuous improvement.   1. 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